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The Event Industry Has a Spreadsheet Problem

The spreadsheet is rarely the real problem. It is evidence that the official platform does not reflect the work people are actually doing.

14 April 20263 min read

The spreadsheet is not the enemy. The spreadsheet is the confession.

Every time an event team exports data from one platform, cleans it in a spreadsheet, copies it into another system, and keeps a parallel real version in a private file, the spreadsheet is telling us something important: the official stack does not reflect the work.

That is the problem.

Spreadsheets survive because they are flexible

People don't cling to spreadsheets out of nostalgia. They use them because spreadsheets are adaptable, immediate, and forgiving. When a platform is too rigid, too slow, or too badly structured for the reality of the task, the spreadsheet becomes the emergency operating system.

It handles:

  • exceptions
  • handovers
  • one-off categorisation
  • messy imports
  • unofficial checkpoints
  • just for now reporting that quietly celebrates its third birthday

The industry keeps describing these as edge cases. They are not. They are the work.

Platform gaps create shadow systems

An event platform may handle registration perfectly well and still fail the wider operation. It may not give the team enough visibility across speaker tracking, sponsor assets, review workflows, communication timing, or exceptions that need an audit trail.

So people build the missing system around it.

A spreadsheet here. A private tracker there. A colour-coded document in somebody's OneDrive. Suddenly the single source of truth is spread across five partial truths, two of which are called Final.

The platform is not necessarily bad. It is simply not the whole story.

The real issue is operational design

This is not just a tooling complaint. It is a design complaint.

Too many systems assume event delivery is clean and linear. Real operations contain late changes, stakeholder pressure, ambiguous ownership, awkward timing, incomplete information, and decisions that only make sense if you know what happened yesterday.

If the system cannot express that reality, the team creates another layer that can.

Usually, that layer is a spreadsheet.

Better systems have to earn the replacement

The goal is not to ban spreadsheets. That merely removes the coping mechanism while leaving the original failure in place.

A system deserves to replace the spreadsheet when it provides:

  • interfaces that surface what matters now
  • workflows that tolerate genuine exceptions
  • dashboards that reflect live delivery, not only database status
  • automation that removes copying and chasing
  • visible ownership and state changes
  • a safe route for people to intervene

The spreadsheet problem is a systems-design problem. Fix the workflow, ownership, data, and interfaces beneath it, and the spreadsheet can return to being a useful tool.

Ignore them, and it remains the place where the real work happens.

About the author

Michael "Milo" Lockett

Co-Founder and CTO of Symbiometry, fractional CTO and technical adviser. I write from practical experience across systems, event technology, interfaces, automation and complex delivery.

Based in Windermere, England. Working in event technology since 2013.

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